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Marketing Cloud Next series

Marketing Cloud Next

Automation

Next gives you Flow alongside Journey Builder. The interesting question is not which is better, but which one owns a given decision.

Flow Builder or Journey Builder?

Two automation tools, one platform. A simple way to decide which owns a given piece of logic.

Marketing Cloud NextFlow BuilderJourney BuilderArchitecture

Event-Triggered Sends Without a Journey

When a record change should just send the message — and how to keep those small automations from multiplying.

Marketing Cloud NextFlow BuilderTriggered sendsOperations