Data Kits, and Why They Come First
What a data kit installs, why the marketing kit is a prerequisite for reporting, and what to check after installation.
Marketing Cloud NextData 360Data kitsSetup
Marketing Cloud Next
Data and consent
In Next, your data model is a Data 360 concern rather than a data extension concern. That changes what you set up first and who owns it.
Where Consent Lives in Marketing Cloud Next
Consent moves from Engagement's subscription model to platform consent records and Privacy Center — what that changes in practice.
Marketing Cloud NextConsentPrivacyData 360
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